Dawn Richard delivers another twisted R&B song destined to toy with your head with her latest single, “Not Above That.” It’s so far out there that I’m not even sure I should be calling it R&B. Maybe there should be an R&B sub-genre called gloom for songs like this? I suppose you could call it trip-hop. Better still, you could categorize it as avant-garde, which basically means that it doesn’t fit in anywhere at all. The fact that it defies genre-labeling so expertly is one of the reasons it’s so brilliant. If you’ve never heard Dawn Richard’s music before then it’ll probably be one of the most bizarre songs you’ll ever hear. When I listen to it, I can’t entirely wrap my head around it, which is why I like it. The fact that it’s so out there is what makes it so irresistible. It’s a truly unique listening experience. It also happens to have a unique video, which they’re calling a virtual reality experience because that’s what it simulates. If you watch it on full screen and lean in close to your monitor it’s a sci-fi voyage that you’ll be having flashbacks of all day. I wouldn’t suggest you do that if you have a seizure disorder though, just to be better safe than sorry. Otherwise, proceed and prepare to zone out.
Houdini Technical Director / Lead Artist – Jordan Halsey
Sound Design and Spatialized Audio – Ecco VR
Lead Compositor – Albert Cook
Asst. Compositor – Stephanie Jingyan Zheng
Asst. Modeler – Andrew Stuchlik
Data Technician – Joel Jones Marino
Production Assistant – Spencer Greller
Headdress Artist – Lewis Hackett
Music Produced by Machinedrum
Creative Team : Tom Lea, Dawn Richard, Monty Marsh
An entertainment journalist for 20 years, Michael McCarthy was a columnist and contributing editor for the magazines Lollipop and LiveWire. He co-created and wrote for Cinezine, one of the '90's most popular movie E-zines. The only time he's not listening to music is when he's watching television shows and movies or reading, usually music magazines.