One of the many things I love about Florence is her ability to sound both melancholic and hopeful at the same time. With most artists, they just fall into a gray area if they attempt to capture both ends of the happiness/depression scale at the same time. But Florence doesn’t fall into that grey area. She can deliver one line like it’s the most depressing thing ever and sound so strong if not triumphant the next. And that’s what she does here. Splendidly. And so it comes as no surprise that her forthcoming album is called How Big How Blue How Beautiful.
ST JUDE… Chapter 2 of the How Big How Blue How Beautiful odyssey.
Directed by Vincent Haycock, choreographed by Ryan Heffington.
Taken from the album ‘How Big How Blue How Beautiful’ released 1.6.15 – get ‘What Kind Of Man’ instantly when you pre-order on iTunes:http://po.st/HBHBHBiTD – Official Store: http://po.st/FATMStore3 – Amazon: http://po.st/HBHBHBAmD3 – Google Play:http://po.st/HBHBHBGPD4 or listen and share the track on Spotify http://po.st/FlorenceSpotify
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Music video by Florence + The Machine performing St Jude. (C) 2015 Island Records, a division of Universal Music Operations Limited